H1 Headings For SEO – Why They Matter
Google uses H1 headings for SEO. But the ways they are used have evolved. Keep heading...
Continue ReadingData-Backed Ways to Optimize for Google Featured Snippets
A recent study finds the common factors shared by pages earning featured snippets in Google’s search...
Continue ReadingHow Google Chooses to Rank Images and Videos in Search Results
Google’s John Mueller answered how Google chooses to rank images and videos in the SERPs
Continue ReadingGoogle Recommends Permanent URLs for Black Friday Pages
Google shares best practices for Black Friday and Cyber Monday pages.
Continue ReadingHow Google Identifies Individual Passages of a Web Page
Google shares more details about an upcoming change which will allow it to identify individual passages...
Continue ReadingGoogle Shares SEO Tips for Single Page Apps
Google’s Martin Splitt shares what SEOs should look for when working with single page apps.
Continue ReadingGoogle Analytics Gets 4 Powerful New Features
The “new” Google Analytics is here and introduces four important new features for marketers.
Continue ReadingGoogle Warns of 6 Reasons They’ll Ban a Web Story
Google introduced guidelines that warn publishers of six mistakes to avoid to keep their web stories...
Continue ReadingGoogle SERP Study: Which Rich Results Get the Most Clicks?
A study of Google SERP click-through rates finds which rich result types generate the most clicks...
Continue ReadingDiagnose Google Ads’ Performance Changes Faster With Explanations
Google Ads has announced a beta for Explanations to help speed up the process of diagnosing...
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